5. Ask For The Sale/Order!

OK, so you’ve got your potential customer’s attention and hooked them through the sales pitch by explaining the features and benefits of your product or service. So what now… ask for the order and turn them from that potential customer I’ve referred to into a paying customer!

You have to make clear exactly what they have to do to get your product or service. I have seen many a sales pitch fall at this final but most crucial hurdle. They do not ask the reader to do anything. They assume the reader will look to the left menu bar and see the phrase ‘order now’ but readers don’t! Only if your product is so damned good that they’re itching to buy your product because they have heard about it from someone else (in this case you wouldn’t even need a sales pitch!) would they even hunt around for the ‘order now’ button.

So in your site have the sentence which explains to them exactly what they have to do. So for example:

But it doesn’t stop there. If you add a sense of urgency to the sale then this doubles the response. I add words to the effect of:

Asking them for the order and letting them know they will get some kind of special price or free gift if they act now encourages them to buy now rather than miss out on the chance.

So in summary the audience, headline, credibility, benefits and features and asking for the order are the five essential elements you need on your website in order to make a fortune. Add these using the techniques explained and you’ll create a top salesperson working 24/7 with no salary costs!

Make sure you care about the presentation and image of your product or service as much as you do about the sale of them - constant review and analysis will breed results and results mean money!

When it comes to your business on the net, your own sales pitch is unique to you and the only chance you have to communicate directly with your potential customers, telling them why they should buy from you as opposed to someone else.

Not many websites use these five critical elements and as such you’re already one step ahead of the game just by making sure your copy includes the essential elements discussed here! There are not a lot of people using the internet in the UK to make a fortune so your destiny is in your own hands. By testing the different parts of your sales pitch regularly you’ll know how well your site is performing and what, if anything, needs to be changed to prevent potential sales from going down the drain.

Accepting Payments

This is real easy. Visit:

www.MassiveAndPassive.co.uk/acceptpayments.html and there you will be directed by the payment processor to sign up giving the normal sign up details. Once this is done you simply add your email and password for this new account in the e-commerce section of the website creator and then you’re ready to add your products and services to the web shop.

I will teach you how to add products to your web shop at my site www.Massive AndPassive.co.uk .